{"id":6692,"date":"2022-08-18T10:16:02","date_gmt":"2022-08-18T08:16:02","guid":{"rendered":"https:\/\/www.copyright.eu\/docs\/complementarity-with-other-rights\/"},"modified":"2022-08-18T10:16:04","modified_gmt":"2022-08-18T08:16:04","password":"","slug":"complementarity-with-other-rights","status":"publish","type":"docs","link":"https:\/\/www.copyright.eu\/docs\/complementarity-with-other-rights\/","title":{"rendered":"Complementarity with other rights"},"content":{"rendered":"
As we have seen in previous paragraphs, design law is at the crossroads of several other intellectual property rights: copyright law, patent law and even trademark law. <\/span> Copyright<\/a> law protects creations<\/b> as soon as they are materialised, provided that they are original. There is no need for registration. <\/span><\/span><\/p>\n A large proportion of products eligible for design rights are often covered by copyright. Indeed, the protection of the appearance, the creative effort<\/b> on the aesthetics or the decoration of the product can lead to an acknowledgement of originality in the sense of copyright. <\/span><\/span><\/p>\n This is referred to as the theory of the unity of art<\/b>: an industrial object with a particular aestheticism, regardless of its use, benefits from copyright provided that it is original. <\/span><\/span><\/p>\n As copyright is automatic<\/b>, without the need for registration, the design owner only needs to prove that he\/she is the author and, if necessary, that the creation is original. <\/span><\/span><\/p>\n The advantages of this double protection are numerous:<\/span><\/span><\/p>\n <\/span><\/p>\n A patent<\/a> is a title issued by a national institution that protects creations related to technical and industrial innovation<\/b>. It provides a 20-year monopoly on the patented innovation.<\/span><\/span><\/p>\n While design rights only concern appearance, a patent focuses on inventions that provide a new technical solution to a given problem. Designs cannot protect the technical or functional characteristics of a product<\/b>, whereas a patent may if the conditions for validity are met (novelty, industrial application, inventive step). <\/span><\/span><\/p>\n It is advantageous to supplement patent protection with design protection, as it strengthens deterrence and enforcement. Above all, the monopoly of exploitation will be on both the visual and technical aspects of the product. This constitutes a powerful competitive advantage<\/b>, in addition to multiplying the company’s valuable assets. <\/span> Trademark law<\/a> deals with signs that distinguish a company’s products or services from those of competitors. The greatest interest is that it grants a monopoly of use on the trademark for the products and services designated by the applicant.<\/span><\/span><\/p>\n Graphic elements of a product, such as logos, patterns, or the particular shape of a product, can be registered as a trademark. More specifically, the filing of trademarks for a product shape is possible through the notion of a three-dimensional trademark<\/b> which protects the appearance of a product when it is distinctive. <\/span><\/span><\/p>\n For example, the appearance of a bottle such as the famous Perrier\u00ae bottle<\/a>, the shape of biscuits such as Mikado\u00ae<\/a>, or a toy such as Lego\u00ae<\/a>, could be registered as a trademark.<\/span> The advantages of dual protection are that:<\/span> Filing a design application in parallel with a trademark application is, therefore, a sensible way of increasing the scope of protection of a product<\/b>. <\/span> Moreover, trademark law has a similar exception<\/b> to design law: “a sign consisting exclusively of the shape or other characteristic of a product imposed by the very nature of the product, necessary to obtain a technical result or which confers on the product a substantial value”<\/i> (Article L711-2 of the IPC) cannot be protected. The shape of a product must therefore not be dictated by the technique or must diverge from the industry standard\/habits.<\/span> In this article, we consider the possible complementarities between designs and other types of intellectual property rights.<\/p>\n","protected":false},"author":1003,"featured_media":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"site-sidebar-layout":"default","site-content-layout":"default","ast-site-content-layout":"","site-content-style":"default","site-sidebar-style":"default","ast-global-header-display":"","ast-banner-title-visibility":"","ast-main-header-display":"","ast-hfb-above-header-display":"","ast-hfb-below-header-display":"","ast-hfb-mobile-header-display":"","site-post-title":"","ast-breadcrumbs-content":"","ast-featured-img":"","footer-sml-layout":"","theme-transparent-header-meta":"default","adv-header-id-meta":"","stick-header-meta":"","header-above-stick-meta":"","header-main-stick-meta":"","header-below-stick-meta":"","astra-migrate-meta-layouts":"","ast-page-background-enabled":"default","ast-page-background-meta":{"desktop":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center 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center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-gradient":""}},"footnotes":""},"doc_category":[310],"doc_tag":[357,304,305,303,302,300,301,325,338,311,314,313,316,317,315,312,306],"class_list":["post-6692","docs","type-docs","status-publish","hentry","doc_category-designs","doc_tag-complementarity-of-rights","doc_tag-copyright","doc_tag-design-law","doc_tag-how-to-protect-my-creation","doc_tag-industrial-property","doc_tag-intellectual-property","doc_tag-literary-and-artistic-property","doc_tag-patent-law","doc_tag-proof-of-prior-art","doc_tag-protect-my-design","doc_tag-protect-my-furniture","doc_tag-protect-my-interior-design","doc_tag-protect-my-packaging","doc_tag-protect-my-packaging-en","doc_tag-protect-the-shape-of-an-object","doc_tag-protect-the-shape-of-my-product","doc_tag-trademark-law"],"year_month":"2025-04","word_count":866,"total_views":"193","reactions":{"happy":"0","normal":"0","sad":"0"},"author_info":{"name":"Emmanuelle Gaillard","author_nicename":"manue","author_url":"https:\/\/www.copyright.eu\/author\/manue\/"},"doc_category_info":[{"term_name":"Designs","term_url":"https:\/\/www.copyright.eu\/docs-category\/designs\/"}],"doc_tag_info":[{"term_name":"complementarity of rights","term_url":"https:\/\/www.copyright.eu\/docs-tag\/complementarity-of-rights\/"},{"term_name":"copyright","term_url":"https:\/\/www.copyright.eu\/docs-tag\/copyright\/"},{"term_name":"design law","term_url":"https:\/\/www.copyright.eu\/docs-tag\/design-law\/"},{"term_name":"how to protect my creation","term_url":"https:\/\/www.copyright.eu\/docs-tag\/how-to-protect-my-creation\/"},{"term_name":"industrial property","term_url":"https:\/\/www.copyright.eu\/docs-tag\/industrial-property\/"},{"term_name":"intellectual property","term_url":"https:\/\/www.copyright.eu\/docs-tag\/intellectual-property\/"},{"term_name":"literary and artistic property","term_url":"https:\/\/www.copyright.eu\/docs-tag\/literary-and-artistic-property\/"},{"term_name":"patent law","term_url":"https:\/\/www.copyright.eu\/docs-tag\/patent-law\/"},{"term_name":"proof of prior art","term_url":"https:\/\/www.copyright.eu\/docs-tag\/proof-of-prior-art\/"},{"term_name":"protect my design","term_url":"https:\/\/www.copyright.eu\/docs-tag\/protect-my-design\/"},{"term_name":"protect my furniture","term_url":"https:\/\/www.copyright.eu\/docs-tag\/protect-my-furniture\/"},{"term_name":"protect my interior design","term_url":"https:\/\/www.copyright.eu\/docs-tag\/protect-my-interior-design\/"},{"term_name":"protect my packaging","term_url":"https:\/\/www.copyright.eu\/docs-tag\/protect-my-packaging\/"},{"term_name":"protect my packaging","term_url":"https:\/\/www.copyright.eu\/docs-tag\/protect-my-packaging-en\/"},{"term_name":"protect the shape of an object","term_url":"https:\/\/www.copyright.eu\/docs-tag\/protect-the-shape-of-an-object\/"},{"term_name":"protect the shape of my product","term_url":"https:\/\/www.copyright.eu\/docs-tag\/protect-the-shape-of-my-product\/"},{"term_name":"trademark 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However, few three-dimensional trademarks are registered since the INPI examines more strictly the conditions of distinctiveness<\/b>, as a visual or feature must be able to fulfil the function of indicating the origin of the product. This is often quite difficult to fulfill when the trademark consists of the shape of a product. <\/span><\/span><\/p>\n
In conclusion, design law provides an interesting monopoly for industrial and craft creations on their aesthetic and decorative aspect. In France, it is important to prepare the application well in advance to ensure a solid right. In the absence of a registration, the designer may still avail him\/herself of an unregistered Community design right, which is nevertheless limited. Design law is a good complement to patent, trademark or copyright protection provided that each of the respective validity criteria is fulfilled. It is then possible for the creator to establish a complete right. <\/span><\/span><\/p>\n","protected":false},"excerpt":{"rendered":"